About Us

What are we all about?

We're about connection. About gift giving and gift receiving and making it easy to share the joy. About the "holiday season" meaning more than just Christmas. And maybe also product envy.

This project grew out of a conversation about jam and whiskey. Chocolate and yarn. What do these all have in common? You can buy "advent calendar" versions of each, with one sample or small portion per day for 25 days. Sometimes you can find a sampler pack that holds 10 items, or 7. But far too rarely can you buy a sampler that would enable you to open one section each night for the eight nights of Hanukkah.  This seemed like a missed opportunity, so we started searching.